Virtue Mini Must Haves

The power of healing human keratin in your pocket. Experience the full range of Virtue®’s nourishing, hydrating, reparative formulas featuring Alpha Keratin 60ku® protein with this set of top-selling fan favourites. Whether trying Virtue for the first time or gifting a loved one their best hair humanly possible, this travel-sized combo is a small but mighty addition to everyday routines.

All Virtue® ingredients are powered by Alpha Keratin 60ku®, a remarkable healing keratin extracted from ethically sourced human hair. Because this keratin protein is identical to the protein that makes up our hair, skin, and nails, it’s drawn to damaged sites on the strand with one mission: to fill in the cracks where our keratin has leached, making hair naturally whole again. It’s self-regulating, meaning it only goes where it’s needed so hair is never coated or over-proteinized.

Recovery Shampoo: A luxurious, lathering shampoo with a clean but hydrating finish.

Recovery Conditioner: A rich, creamy conditioner that glides through the hair for a silky rinse out.

Restorative Treatment Mask: A rich and creamy, yet weightless, luxurious mask. Glides on hair, silky to the touch.

Un-frizz Cream: Rich and nourishing, yet clean and lightweight. It melts instantly into the hair, leaving it softer and smoother, with no oiliness or film.

6-in-1 Styler: A beautiful crème-serum that goes on sheer, with no grease or tack.